by Nancy Hendrickson on June 17, 2009
Want to hear something just a *bit* crazy from my friend (and incredible copywriter) Derek Franklin?
Here goes…
Today may be the day to:
* Put your entire collection of copywriting books up for sale
on eBay
* Cancel your plans to attend that annual copywriting seminar
* Turn your stack of copywiting DVDs into drink coasters
* Clean your browser of every last copywriting blog, article,
and site you’ve bookmarked over the years
Have I lost my mind, you ask? 
[click to continue…]
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by Nancy Hendrickson on June 17, 2009
by Nancy Hendrickson on June 16, 2009
I received an e-mail yesterday that one of my Yahoo! answers was picked as "the best" answer to a question about posting book excerpts on a blog (asked by a non-published author).
You probably already know this, but answering Yahoo! questions is one of the easiest ways to 1) get your name out there; and 2) get a backlink to your site from Yahoo!
I’ve received several "your answer was the best" kudos over the past few months–not because I’m [click to continue…]
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by Nancy Hendrickson on June 14, 2009
Would you buy your own products?
I heard something yesterday that really got me thinking about this.
Someone called into A Way With Words–the National Public Radio show that discusses language, as in regional dialects, slang, word origins, grammar, and weird expressions–and asked about the use of "dog food" as a verb.
Apparently the term had its birth in the software/tech industry, and was used as a way of saying that software developers should actually use the products they were developing. Dog food (the verb) has evolved to mean "to use a product or service that was created by you." [click to continue…]
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by Nancy Hendrickson on June 13, 2009
If you visit here over the next several days and see a "maintenance mode" note, thanks for returning just a bit later. I’m in the process of doing a major site renovation that more clearly defines my thoughts, products, services, and publications.
I’m working as fast as I can to complete the new "me" – - – since I now have my vanity Facebook url, I thought it was time to spiff up the rest of the me. You might already have noticed the new header and menu bar . . . . stay tuned amigas and amigos.
Hey – I’m curious – - did you get your Facebook URL? If so, leave a comment below with your new URL – - gain a few new friends, fans, or followers.
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